翻訳と辞書 Words near each other ・ Customer satisfaction ・ Customer satisfaction research ・ Customer service ・ Customer service advisor ・ Customer Service Assurance ・ Customer Service Excellence ・ Customer Service System ・ Customer service training ・ Customer service unit ・ Customer Service Week ・ Customer Success ・ Customer support ・ Customer Survey ・ Customer to customer ・ Customer value maximization ・ Customer value model ・ Customer value proposition ・ Customer-premises equipment ・ Customer1 ・ Customerization ・ Customers Bank ・ CustomerVision BizWiki ・ Customerxps Software ・ Customhouse and Post Office (Washington, D.C.) ・ Customhouse Historic District ・ CustomInk ・ Customised Applications for Mobile networks Enhanced Logic ・ Customised buses ・ Customization ・ Customization (anthropology) Dictionary Lists mini英和辞書 mini和英辞書 Webster 1913 Latin-English FOLDOC Wikipedia English ウィキペディア

翻訳と辞書　辞書検索 [ 開発暫定版 ] スポンサード リンク Customer value model ： ウィキペディア英語版 Customer value model A customer value model (CVM) is a data-driven representation of the worth, in monetary terms, of what a company is doing or could do for its customers.〔Anderson, James C; and Narus, James A, (1998), "Business Marketing: Understanding What Customers Value", Harvard Business Review, March, p 53-65〕〔Dupuie, Jeff: (Using Customer Value Models to Improve B2B New Product Development ), OakStone Partners〕 Customer value models are tools used primarily in B2B markets where the choice of a given product, service, or offering is based primarily upon the amount customer value created. Customer value is defined as Value = Benefits - Price. Thus, customer benefits are quantified in a CVM - product features and capabilities are translated into dollars. Customer value models are different from customer lifetime value models, which seek to quantify the value of a customer to its suppliers. ==Firms using customer value models== Many firms have been reported to use customer value models,〔Anderson, James C; Narus, James A; and van Rossum, Wouter, (2006), "Customer Value Propositions in Business Markets", ''Harvard Business Review'', March, p 91-99〕 including General Electric, Alcoa, W.W. Grainger, Qualcomm, Sonoco, BT Industries Group, Rockwell Automation, and Akzo Nobel.. 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「Customer value model」の詳細全文を読む スポンサード リンク 翻訳と辞書 : 翻訳のためのインターネットリソース Copyright(C) kotoba.ne.jp 1997-2016. All Rights Reserved.